May 19-21, 2014
Boston University School of Management, Boston, Massachusetts
Susan Fournier, Mike Breazeale, and Jill Avery: Conference Co-chairs
Conference Schedule and Program Details coming soon
Special Events
Monday, May 19, 2014:
Welcome Reception
Join fellow conference attendees
in the Boston University School of Management
penthouse for a cocktail reception
featuring light hors-d’oeuvres
and a spectacular view of the Boston skyline.
Tuesday, May 20, 2014:
Keynote Address and Lunch
Lunch will feature a keynote address by
Dr. Kay Lemon, Accenture Professor
of Marketing at Boston College’s
Carroll School of Management.
Tuesday, May 20, 2014:
Conference Off-site Dinner
Enjoy a traditional New England Clambake featuring lobster, clam chowder, steamers, mussels, corn on the cob, and corn bread at this Boston landmark restaurant on the harborside at the No Name Restaurant (15 Fish Pier Street West, Boston). This Boston seafood restaurant has become as synonymous with Beantown as Paul Revere and Fenway Park, and with good reason. No Boston family has been serving seafood longer than the Contos family at No Name Restaurant on South Boston's Fish Pier. For almost a century, No Name has delivered the freshest catches to folks from all over the world. Please join us in our relaxed and friendly private dining room overlooking Boston Harbor for a New England Traditional Lobster Bake, which includes
Cup of seafood chowder
Shrimp/scallop salad
Boiled one and one half pound lobster
Coleslaw
French Fries
Coffee, decaf, tea and ice cream
Entrée option:
Grilled breast of chicken OR Vegetarian option
Buses will leave the School of Management, 595 Commonwealth Avenue at 6:30 PM and take guests to the restaurant returning to the School immediately after dinner at approximately 9PM. For those wishing to drive to the restaurant, parking is free.
The price is of the group dinner is $50 per person including tax and gratuity. Wine and beer are optional, at $8 to $10 per glass.
Brands and Brand Relationships 2014
May 19 - 21, 2014
Boston University School of Management
Co-chairs: Susan Fournier, Mike Breazeale, and Jill Avery
